Statistics gives you a real-time view of all your network's performance data. You can filter, group, and configure metrics to analyse your traffic from any angle — from a high-level daily summary down to granular breakdowns by affiliate, country, device, or event type.
Go to Performance → Statistics in the left navigation menu.
Toolbar
The toolbar at the top of the Statistics page provides quick access to the main controls:
Filter — open the active filter panel. The number in brackets shows how many filters are currently applied.
Show charts — toggle a visual chart view above the data table.
Event timestamp — toggle between using the event timestamp or the click timestamp as the basis for date filtering.
Reset — clear all filters and return to the default view.
Refresh — reload the data.
Export CSV — download the current report as a CSV file.
Metrics — open the metrics selector to choose which columns appear in the data table.
Share — generate a shareable link to the current report view.
Saved reports — access your saved reports.
Publish — save the current configuration as a named report. See Statistics – Saved Reports – Export data endpoint.
Filters
Click Filter or Manage filters to open the filter panel. You can enable or disable any filter and pin the most used ones for quick access.
Available filters include: Dates, Hours of week, Affiliate, Requested advertiser, Attributed advertiser, Affiliate attributed offers, Requested Offers, Attributed offers, Country, Smartlink, Carrier, Connection type, Platform, Requested offer Application ID, Requested offer iOS App Store ID, Requested offer Android App ID, Attributed offer Application ID, Attributed offer iOS App Store ID, Attributed offer Android App ID, Requested offer – advertiser offer ID, Attributed offer – advertiser offer ID, Requested target type, Attribution model, Source, Subsource, Browser, Versioned browser, Language, Brand, Model, OS, Versioned OS, City, Placement, App Name, App ID, Site, Creative, Custom 1–8, Postal code, In app, Event type, Click to conversion time, Affiliate firewall, Affiliate firewall rule, Region, Impressions status, Requested offer conversion model, Attributed offer conversion model, Rejection reason, Affiliate tag, Requested advertiser tag, Attributed advertiser tag, Requested offer tag, Attributed offer tag, Attribution information accuracy, Event in storage, Event app phase, Campaign tag, Prelander tag, Campaign, Traffic origin, Traffic source, Delivery mode, Reported as rejected, Reported blocked reason, Reported blocked sub reason, Target URL path, Appsflyer PID, Appsflyer PRT.
Group by (Dimensions)
Click the + icon in the table header to add a dimension column and group the data. You can add multiple dimensions to drill down progressively.
Available dimensions include: Hour, Week, Month, Year, Hour of day, Hour of week, Day of week, Affiliate, Smartlink, Attributed offer, Requested offer, Affiliate attributed offer, Requested target type, Browser, Connection type, Carrier, Device language, Device brand, Device model, Device OS, Country, Region, City, Platform, Placement, App Name, App ID, Site, Creative, Custom 1–8, Postal code, In app, Source, Subsource, Attribution model, Attributed offer conversion model, Requested offer conversion model, Affiliate attributed offer conversion model, Event type, Event classification, Click to conversion time, Affiliate firewall, Affiliate firewall rule, Impressions status, Offer route, Versioned OS, Versioned browser, Rejection reason, Requested offer Application ID, Requested offer – advertiser offer ID, Requested advertiser, Attributed advertiser, Attribution information accuracy, Event in storage, External campaign name, External campaign ID, Placement ID, Site ID, Ad name, Ad ID, Tech version, Redirection result, Redirection result modification details, Impression result.
Metrics
Click Metrics in the toolbar, or click the settings icon in the table header, to choose which metrics appear as columns. Drag to reorder the selected metrics.
Available metrics include: Clicks, Impressions, Total events, Traffic back, Total conversions, Affiliate conversions, Visits, Total KPIs, Total revenue, Total profit, Total CR, Total margin, Total CPA, Affiliate CR, Prelander clicks, Prelander visits, Discarded impressions, Traffic source cost, Cost, Total vCR, vCR, Approved margin, Approved CPA, CPV, Notified EPC, Total EPV, Approved EPV, Total ROAS, Approved ROAS, Prelander CTR, Impression CTR, Total custom amount 1–2, Total custom count 1–2, Approved custom amount 1–2, Approved custom count 1–2, Affiliate custom amount 1–2, Affiliate custom count 1–2, Notified custom amount 1–2, Notified custom count 1–2, Reported as rejected, Reported as rejected ratio, Total installs, Approved installs, Affiliate installs, Notified installs, Total post install events, Approved post install events, Affiliate post install events, Notified post install events.